Vidwan-ID : 117550



  • Dr Kerena Anand

  • Assistant Professor
  • Christ University
Publications 2019 - 2021

Publications

  • 4
    Journal Articles
  • 1

Citations / H-Index

1 Citations

Co-author Network


Expertise

Management

Faculty of Marketing in Christ University since 2018. Over 16 years of experience in Industry and Academics. Research interests are in Consumer Behavior focusing on the perceptual influence of customers in buying decisions. Handles subjects in Marketing, Production and General Management. Has credit of published national and international articles and case studies. Good experience in organizing conferences and seminars.

Personal Information

Dr Kerena Anand

Female
Christ University, Hosur Rd, Bhavani Nagar
, Karnataka, India - 560029


Experience

  • Assistant Professor

    School of Business and Management

    Christ University


Qualification

  • Ph.D

    Visvesvaraya Technological University


Membership In Committees

2021

Vellore Institute of Technology

Doctoral Advisory Committee Member

2021

Vellore Institute of Technology

Doctoral Advisory Committee Member

Read Less